YourDependableVA's Blog

How to Build a Bigger and Better Referral Business

Posted on: August 18, 2009

Commit to Your Clients

Committing to your clients shows them that they are #1. Assure them that their needs are paramount.  This will take care of the majority of the referral work.

Explain Your Business

Explain to your clients what your business entails. Let them know that you are own a referral-based business, and that you appreciate working with them. Also, let your clients know that you appreciate any referrals they send your way.

Show Your Appreciation

Whether it is a nice card or a gift, let your current customers know that you are committed to taking care of the newly referred clientele.

Keep In Touch

Have you heard of the old saying, “out of sight, out of mind?” You can send an email, phone call or meet with your clients every so often. Sometimes reminding your clients about who you are and what you do can be most helpful.

Have a Client Appreciation Day

Everyone wants to feel valued and special. Throwing an event or even sending out a coupon reminds customers that they are still first in your business.

Be the Expert

If you hear about great services and/or trends going on your clients’ community, be the first to let them know. Being the go-to-person makes you and your business more visible and credible.

Remember Significant Dates

Let your clients know that you still remember their birthdays, anniversaries, and/or other momentous dates.


Good service and appreciation always keep customers coming back. Also, keep in mind, simple things matter as well. For example, express your gratitude with a personal note. This small, yet important step can set you apart from your competitors.


About the Author: Priscilla Walker is the president and CEO of Your Dependable VA, Inc. (YDVA, Inc.), a business support & cost effective solutions company. We provide high premium business support and cost effective solutions for small businesses. We focus on administrative assistance, social media marketing, and business development. For more information, please contact us at

“Have a More Productive Day with Your Dependable VA!”™


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